VETERAN RADIO & ENTERTAINMENT EXECUTIVE POSSESSES 30+ YEARS OF EXPERIENCE
|
Miami, FL. (January 14, 2019)— Spanish Broadcasting System, Inc. (“SBS”) (OTCQB: SBSAA) is pleased to announce the appointment of Victor Roque as Vice President, General Manager of the Puerto Rico market, La Mega 106.9FM, La Nueva 94FM, Zeta 93FM, Play 96.5FM, LaMusica App and MegaTV. Mr. Roque will lead the Company’s PR-based sales teams across radio, digital and experiential Marketing. In this role, Mr. Roque will work closely with clients in the Puerto Rican market to help them engage with SBS’ multi-platform audiences and implement effective and integrated advertising and sales strategies to meet evolving market trends. Mr. Roque will continue to be based in Puerto Rico and will report to Mr. Albert Rodriguez, COO of SBS. Most recently, Mr. Roque served as Vice President of Sales, leading advertising sales operations in Puerto Rico for SBS. Previous to this appointment he served as New Business Development Director for SBS Puerto Rico for 11 years. Previously to SBS, he served as New Business Director for San Juan Star newspaper and Covenant Media. Mr. Roque also developed the entertainment division of Bella Group, from Bella Group the car industry leader Company in Puerto Rico. Mr. Roque is an accomplished executive with 30+ years of media experience. Exceptional work ethic, combined with relentless desire to win, has fueled consistent gains in revenue, profit and market share throughout his career. “Victor is the consummate ad sales executive and one of the most driven and creative leaders on our sales team in Puerto Rico. He’s a veteran of the business who comes to the role with passion and deep experience that will elevate how we serve our clients in the area. Puerto Rico is a highly competitive market and Victor is the kind of sales leader our team needs to meet the rapidly changing advertising landscape” said Albert Rodriguez, COO of SBS. “His understanding of our diverse audience will ensure we continue to push barriers while delivering strategic results to make a lasting difference with our clients.” “I am thrilled with this announcement,” said Victor Roque. “Given the vast success of SBS’s programming lineup, and the impressive progress of the Company on all fronts, this is clearly a wonderful time to be at the nation’s preeminent Spanish-language media company. I look forward to working with SBS’s well-respected staff as well as Puerto Rico’s talented management team as we continue to build upon the company’s success.” Victor is an established recording artist, with a leading band named “Victor Roque y La Gran Manzana” established in New York in the 80’s. Victor had several hits including “Tus Besos”, “No Me Niegues”, “Mentirosa”, “El Gustico”, “La Carta”, “Moriré”, “Por Tu Querer”, “Se Muere”, “Rosa Blanca”, “Dónde Estas Vida Mía”, “El Amor”, “I Just Called” and “Cheche Molé”. |
|
|
About Spanish Broadcasting System, Inc. Spanish Broadcasting System, Inc. (SBS) owns and operates radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing the Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40 and Urbano format genres. SBS also operates AIRE Radio Networks, a national radio platform of over 250 affiliated stations reaching 94% of the U.S. Hispanic audience. SBS also owns MegaTV, a network television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico, produces a nationwide roster of live concerts and events, and owns a stable of digital properties, including LaMusica, a mobile app providing Latino-focused audio and video streaming content and HitzMaker, a new-talent destination for aspiring artists. For more information, visit us online at www.spanishbroadcasting.com. |
|
MEDIA CONTACT SBS: Vladimir Gomez VP, Corporate Communications (786) 394-9000 Ext. 1144 |